The law of the category In the latest instalment of his 24-part series on marketing, Nick Garner explains why if you can’t be first in a category, you should create a category of your own.Last time we talked about the law of leadership, where it’s better to be first in a market category than to arrive late.The catch with the law of leadership is there’s only space for one ‘first winner’. If you are ‘everybody else’, the only thing you can do is follow the law of category.Most people think in terms of brands. Marketing strategists will ask ‘how can I persuade consumers to move to my [generic online gaming brand]?’.The reality is once a category leader has emerged it’s very difficult to displace them unless they make a huge mistake. Instead, it’s better to look at other new market categories where you can become the ‘first winner’, for example the first breakthrough brand within that category.You could describe a market category as a market with unique characteristics driven by the behaviour of consumers or technology. Or in other words, you could say ‘exchange betting: Betfair’, ‘high street betting: William Hill’, ‘casino game developers: Netent’.Sun Bets’ storyI mentioned Sun Bets previously where Tabcorp, the main investors, had to pay £40m to extract themselves from this failed brand.Some high-level decision-makers probably once thought ‘The Sun newspaper is a big trusted brand, those readers like sports betting, let’s do a Sun branded igaming operation.’Sun Bets tried to innovate by running novelty bets. This idea came to an abrupt halt when the UK fined them £84,000 for the notorious Piegate novelty bet incident.Bets were on whether Sutton United FC goalkeeper Wayne Shaw would eat a pie on the sidelines of a February 2017 football match against Arsenal.It seems Sun Bets tried to take on a huge market category; mainstream sports betting and attempted to innovate by developing a subcategory around novelty bets to resonate with The Sun newspaper’s readership but ultimately it was a fail. The question is… had the decision-makers at Sun Bets followed the law of category, what would they have done?They could have developed a hybrid off-line/online strategy for that market segment who still enjoys physical newspapers, coupons and so on.A confluence between a huge, but declining tabloid newspaper and some kind of online sports betting concept could have created its own category which they could have dominated in.Confusion with USPWe often hear the term unique selling proposition, or USP. On one level a USP is simply a feature or benefit of a product or service. USP isn’t necessarily a big enough ‘thing’ to denote a whole market category.For example, I previously talked about smart phones and mobile igaming. At the beginning of our journey with smart phones back in 2006, a USP for brand might be ‘we have a mobile friendly website’.However, smart phones ended up getting huge traction and the marketplace grew to the point that ‘mobile igaming’ is not a unique selling proposition, it’s a whole market category that’s critical to the future of igaming.As with every market category, there are winners and with mobile-first betting the winner was Leo Vegas. If you’re late to the party and you’re not a ‘first winner’, then ideally you create your own market category. If you can’t create your own category, at least enter a category that’s immature where you have a competitive advantage.The critical thing is to get in early enough that you have a competitive advantage. If you can’t get in early enough, you could buy the early category leader business out or just not try to hit that market.For me a good market subcategory is one where you have the knowledge to know a trend is sustainable and you have the resources to get in early without killing your business if the bet doesn’t pay off.Previously I talked about market turbulence caused by technology innovation and legislative change. Wherever there is market turbulence, there will be opportunity.When I think about turbulence in the marketplace, increasing gambling legislation is a huge driver for change. Old incumbent winner brands thrive off legal complexity, and a lack of innovation because they have the money to handle complex licensing issues for multiple country territories and they know how slow consumers are to change behaviour. If you’re not a big player, the new era of licensed igaming is going to be very challenging.But, there are other markets. The world is getting richer and smartphone adoption keeps rising in developing countries. Gambling is an innate desire in all of us, whether it’s a lottery ticket, a bet or a spin on a slots game. With that backdrop there are a huge number of emerging market categories.It’s just a case of looking at the marketplace you know, reading up on what related innovations are coming through and sooner or later, something very interesting will come your way.My main point is when you start looking at any marketplace and you see a market need that isn’t dominated by some other brand, that’s when you’ve got an opportunity. In effect you’re creating your own subcategory.Being the first winner is a huge competitive advantage. If you can’t be the first winner in a category, tackle a smaller market segment and go for that.In the next instalment I’m going to talk about the law of mind, where it is often better to be first in the mind than to be very first in the marketplace.Nick Garner is founder of Bitcoin casino Oshi.io and has a background in online marketing and marketing strategy. He occasionally consults with igaming brands on marketing strategy and best practice planning for marketing operations. AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Subscribe to the iGaming newsletter Bingo In the latest instalment of his 24-part series on marketing, Nick Garner explains why if you can’t be first in a category, you should create a category of your own Email Address Tags: Online Gambling Slot Machines 10th September 2018 | By Hannah Gannage-Stewart Topics: Casino & games Marketing & affiliates Sports betting Bingo Slots
Topics: Legal & compliance Sports betting Regions: UK & Ireland Former England and Liverpool footballer Daniel Sturridge has been suspended from all football-related activity for four months for breaching the FA’s gambling regulations, after his initial punishment was deemed too lenient.In July 2019, Sturridge initially received a two week ban, plus a further four suspended, after the the independent regulatory commission found he had instructed his brother to bet on the player joining Sevilla in the January 2018 transfer window. This transfer never materialised.However, the FA appealed the ruling, calling for both a stronger sentence for the breaches of which Sturridge, and for the commission to reconsider its dismissal of eight other charges.The additional charges that were dismissed all concerned Rule E8(1)(b) of the FA’s rules.This rule states that, “where a participant provides to any other person any information relating to football which the participant has obtained by virtue of his or her position within the game and which is not publicly available at that time, the pParticipant shall be in breach of this rule where any of that information is used by that other person for, or in relation to, betting.”The commission dismissed a ninth charge as well, but this was not appealed.While six of these appeals were rejected, the original decision to dismiss two of the charges were overruled. One of these charges alleged that Sturridge provided his brother with insider information about his transfer to Sevilla for the purpose of betting.The independent appeal board noted that this charge was extremely similar to the already-proven charge that Sturridge had instructed his brother to bet on the transfer to Sevilla. The board determined that, given Sturridge’s instruction to his brother to bet on a transfer to to the La Liga side, other information provided about the transfer could be considered information to be used in betting.The appeal board also found that Sturridge was guilty of providing insider information to Daniel Hemmings, a close friend of living in the US, concerning his eventual loan move to West Bromwich Albion.Sturridge asked Hemmings to look up the odds of a move to West Brom, determining that 4/5 odds were “too short” but that the bet was “worth a flutter” at 6/4.The regulatory commission had ruled that these were “throwaway remarks” and that Sturridge was merely looking into how the market would view such a move. However, the appeal board rejected this premise and said Sturridge, “knew exactly what Mr Hemmings was doing when he researched the odds and, just as importantly, why he was doing it”.The board also doubled Sturridge’s fine from £75,000 to £150,000. As Sturridge already served two weeks of his suspension, it will end on 17 June. The ban will apply to all competitions sanctioned by global football governing board Fifa.Sturridge’s club, Trabzonspor, announced today (2 March) they have terminated his contract by mutual agreement .Image: Kevin Walsh Daniel Sturridge banned for betting breaches 2nd March 2020 | By Daniel O’Boyle Former England and Liverpool footballer Daniel Sturridge has been suspended from all football-related activity for four months for breaching the FA’s gambling regulations, after his initial punishment was deemed too lenient. AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Subscribe to the iGaming newsletter Legal & compliance Email Address
Transnational Corporation of Nigeria PLC (TRANSC.ng) listed on the Nigerian Stock Exchange under the Industrial holding sector has released it’s 2014 annual report.For more information about Transnational Corporation of Nigeria PLC (TRANSC.ng) reports, abridged reports, interim earnings results and earnings presentations, visit the Transnational Corporation of Nigeria PLC (TRANSC.ng) company page on AfricanFinancials.Document: Transnational Corporation of Nigeria PLC (TRANSC.ng) 2014 annual report.Company ProfileTransnational Corporation of Nigeria Plc is a diversified conglomerate with business interests in the power generation, hospitality, agriculture and oil and gas sectors. It owns and operates Transcorp Hilton Hotel in Abuja and Transcorp Hotel in Calabar. In the agriculture sector, the company produces orange and pineapple concentrates, mango puree and orange peel oil. It also grows food crops and fodder crops. In the energy sector, the company is involved in upstream petroleum development and has interests in exploring, refining and marketing oil and gas. Other business interests include generating electric power; maritime operations and supplying products for the mining and construction sectors which includes stone, sand, lime and iron. Transnational Corporation of Nigeria Plc’s head office is in Lagos, Nigeria. Transnational Corporation of Nigeria Plc is listed on the Nigerian Stock Exchange
Capital Oil Plc (CAPOIL.ng) listed on the Nigerian Stock Exchange under the Energy sector has released it’s 2018 interim results for the third quarter.For more information about Capital Oil Plc (CAPOIL.ng) reports, abridged reports, interim earnings results and earnings presentations, visit the Capital Oil Plc (CAPOIL.ng) company page on AfricanFinancials.Document: Capital Oil Plc (CAPOIL.ng) 2018 interim results for the third quarter.Company ProfileCapital Oil Plc is a petroleum marketing company operating in the downstream sector of the oil and gas industry in Nigeria. The company sources and supplies a wide range of petroleum products including industrial supplies, automotive gas oil, premium motor spirit, dual purpose kerosene, liquefied petroleum gas bottling, lubricants and chemicals. Capoil imports automotive gas oil in commercial quantity for the industrial and retail sector. The company has a 14-metric ton LPG plant in Ogun state in Nigeria and a 10-metric ton LPG in the Ogun state. Capital Oil Plc was rescued from near collapse in 2012 and has gone through a major turnaround exercise; profitability was restored and value to shareholders was restored. The company has 11 service outlets which were reactivated and are profitable. Capital Oil Plc’s head office is in Lagos, Nigeria. Capital Oil is listed on the Nigerian Stock Exchange
LATEST RUGBY WORLD MAGAZINE SUBSCRIPTION DEALS Leading by example: Jonathan Mills has epitomised London Welsh’s never-say-die attitude in the PremiershipBy Paul WilliamsHats off to London WelshMANY OF Wales’ regional rugby fans would admit to being one eyed. Thankfully, there’s now an excuse; they’re keeping the other eye on London Welsh. Whilst Welsh regional rugby is bemoaning the lack of budgets in one of Europe’s least competitive leagues, London Welsh are making a fist of it in one of the most unforgiving domestic leagues in the world. Lyn Jones and his squad currently find themselves in tenth place, three places clear of the drop – they’re eight points above London Irish and nine clear of Sale. I’m not suggesting for a minute that London Welsh are going to stay in the Aviva Premiership. However, you rarely hear them bemoaning their lot; publicly at least. London Welsh find themselves in a far less glamorous environment than the Welsh regions. The Blues currently have Cuthbert, Roberts, Halfpenny and Warburton. The Ospreys have Ryan Jones, Dan Biggar, Adam Jones and Tipuric. The Scarlets have George North, Jon Davies, Scott Williams and Liam Williams. London Welsh have no-one, unless you count Gavin Henson and Sonny Parker. There are few marquee names at London Welsh and there is little reason to believe that any will arrive; plus they have to cope with the very real threat of relegation and they’re essentially playing all of their home games ‘away’ at their adopted home in Oxford. London Welsh are a fine example of coaching over poaching. The Welsh regions should look and learn.Hang glider: Walker has been in elusive form over ChristmasEli WalkerIf it wasn’t for Eli Walker Welsh regional rugby would have been a very drab affair in December. Low skill levels coupled with high rainfall and a penchant for 16 stone wingers reduced the majority of the pre-Christmas programme to an exhibition of the two yard ‘pick and go’, wings carrying the ball predictably through the central channels and deep set outside-halves hoofing it to the corners. That is unless you were Eli Walker. Walker’s lateral movement unpicked every defence from South Wales to the South of France. Walker is able to traverse six to eight yards, laterally, in two or three steps without losing pace or balance. It’s a real talent. I’m not suggesting that Eli Walker is ready for test rugby, but where others require a ‘dogleg’ defence to make a line break, Walker merely requires a ‘gerbil’s ankle’ and he’s gone. It’s so refreshing.Shaun Edwards joins Wales full time. LLANELLI, WALES – DECEMBER 08: Scarlets captain Jonathan Davies looks on during the Heineken Cup match between Scarlets and Exeter Chiefs at Parc y Scarlets on December 8, 2012 in Llanelli, Wales. (Photo by Harry Engels/Getty Images) This week Shaun Edwards quit his role with London Irish and joined Wales fulltime. It’s an intriguing move. Edwards has never been a permanent member of the Welsh coaching staff. Ever since he joined the set-up he has always preferred to err on the side of caution and keep his finger in the occasional English pie. Yet at the same time that he was omitted from the Lions coaching staff, by Gatland, he decides to join the WRU on a full time basis. Weirdly it’s as reassuring as it is unsettling. Currently the movement of the Welsh coaching setup off the field is more interesting than the performances they are directing on it – which is never a good thing.World-class: Jonathan Davies is highly ratedJon Davies – the best 13 in the worldWelsh rugby has had very little to cheer about in the last four weeks. That is unless you’re Jon Davies – the Scarlets and Wales’ No 13. Davies has recently been named in a Southern Hemisphere World XV of the Year. Had this been an Australian rugby writer’s vote, where Davies had beaten Ben Tapuai or Adam Ashley Cooper, it wouldn’t have raised an eyebrow. If Davies had pipped Juan de Jongh or Jean de Villiers to the post in a South African rugby writer’s world XV; few comments would have been passed. However Jon Davies was voted as the world’s best outside-centre in the famously acerbic New Zealand media – ahead of Conrad Smith. Yes, Conrad Smith, the most complete 13 in world rugby. His defence, passing and subtle lateral movement are second to none – except to Jon Davies it would seem. New Zealand have produced some of the finest outside centres in the history of the game; so to vote for one of ours over one of their own is a fern, sorry, a feather in the cap.Ospreys earn respect Over recent years the Ospreys, rightly or wrongly, have become the team that most Welsh neutrals have come to resent. The Ospreys became synonymous with ‘soccer’ style budgets and media profiles to match. But no longer. The Ospreys now find themselves in the same quagmire as everyone else. There are no grizzled ex-All Blacks on the horizon; they have the same budget constraints and recruitment limitations as the rest of the regions. There is however one major difference. The show ponies may have left, but the workhorses remain. Adam Jones’ return to the squad after injury has been profound. Ryan Jones’ and Richard Hibbard’s five yard carries mean that the Ospreys rarely fall short of the gainline. Kahn Fotuali’i has emerged from his slumber and morphed into one of the world’s best scrum halves and Dan Biggar is having the best season of his unfeasibly youthful career – he’s still only 23. And in December the Ospreys beat Toulouse as well as a clean sweep of the regions. Like it or not, at the moment the Ospreys are the only reason for any optimism in regional rugby. And to think there were unsubstantiated suggestions they should be disbanded. Lunacy.
TAGS: HighlightNamibia Bright lights: A lineout during New Zealand v Namibia at the Olympic Stadium. Photo: Getty Images New Zealand ran in nine tries, wingers Nehe Milner-Skudder and Julian Savea both scoring a brace, as they comfortably saw of Namibia in their World Cup game at the Olympic Stadium. They wrapped up the bonus point in a little over half an hour, but did not have things all their own way, particularly in the second half. Namibia centre Johan Deysel got the biggest cheer of the night when crossing after 50 minutes.WHAT’S HOTFleet feet and slick hands – Nehe Milner-Skudder darted around would-be tacklers with ease, his footwork continually fooling Namibia defenders and if he didn’t burst clear himself he’d pass to a team-mate. Then there were the hands of Sonny Bill Williams, king of the offloads. His pass out the back to Malakai Fekitoa showed great skill and awareness to know his centre partner was coming. He was at it again in the build-up to Milner-Skudder’s try too. Milner-Skudder then produced a sublime offload of his own to send Codie Taylor over in the last minute.Hard worker: Jacques Burger received a standing ovation when he came off. Photo: Getty ImagesJacques Burger – As always, the Namibia captain was ferocious and relentless in the tackle. Ably assisted by his back-row buddy Tinus du Plessis (15 tackles), Burger (12 tackles) made sure the All Blacks will feel a few after-effects when they wake up tomorrow morning. Without such commitment in defence the scoreline would have been higher.Opposition hopes – The All Blacks may have run in nine tries but this was not as complete a performance as Steve Hansen would have hoped. The coach will not have been happy to concede a try while his team’s failure to take control of the match in the second half will have given their title rivals a glimmer of hope.Corner stop: Nehe Milner-Skudder scores his second try against Namibia. Photo: Getty ImagesWHAT’S NOTFlat atmosphere – This was always going to be a one-sided match but the sign of a Mexican wave within 20 minutes only served to demonstrate how little the crowd was invested in events on the field. Even the cheers for the tries grew quieter as the match wore on (Namibia’s aside!) and in between those All Black scores the Olympic Stadium, so raucous in 2012, was eerily quiet.TMOs, again – It’s becoming a theme of this World Cup, and the constant referrals to the video officials are beginning to grate. The amount of whistle in the second half meant there was no flow to the game and that was disrupted further when the TMO was called in. Yes, we want the right decisions but there must be a quicker way of doing things – and the referee should back himself.STATISTICS522 – The number of metres made by New Zealand compared to 61 by Namibia.11 – The number of offloads made by New Zealand compared to one by Namibia. 3 – The numnber of clean breaks made by Nehe Milner-Skudder, more than any other player. He also topped the metres charts with 95.31 – The number of tackles made by New Zealand compared to 110 by Namibia.Magic moment: Johan Deysel finds the space to score for Namibia. Photo: Getty ImagesNew Zealand: C Slade (B Smith 51); N Milner-Skudder, M Fekitoa, SB Williams (M Nonu 62), J Savea; B Barrett, TJ Perenara (T Kerr-Barlow 48); B Franks, C Taylor, C Faumuina (W Crockett 64), L Romano, S Whitelock (K Read 58), J Kaino (R McCaw 62), S Cane (capt), V Vito.Tries (9): Vito, Milner-Skudder 2, Fekitoa, Barrett, Savea 2, Smith, Taylor. Cons: Barrett 4, Slade. Pens: Barrett.Namibia: J Tromp; D Philander (C Viviers 58-68), JC Greyling, J Deysel, C Marais (C Botha 45); T Kotze, E Jantjies (E Buitendag 73); J Engels, T van Jaarsveld (L van der Westhuizen 73), J Coetzee (R Larson 48, J Coetzee 60-69, 73), PJ van Lill (R Kitshoff 62), T Uanivi, J Burger (capt, J Venter 65), T du Plessis (L Damens 50-53), L Damens (R Bothma 45).Try: Deysel. Pens: Kotze 3.Yellow card: Engels (58)Referee: Romain Poite (France)Man of the Match: Nehe Milner-Skudder A full review of New Zealand’s big win over Namibia at the Olympic Stadium LATEST RUGBY WORLD MAGAZINE SUBSCRIPTION DEALS Attendance: 51,820For the latest Rugby World subscription offers, click here.
ShareFacebookTwitterPinterestWhatsappMailOrhttps://www.archdaily.com/889052/bialoleka-flat-all-arquitectura Clipboard Poland Apartments “COPY” Białołęka Flat / All ArquitecturaSave this projectSaveBiałołęka Flat / All Arquitectura ShareFacebookTwitterPinterestWhatsappMailOrhttps://www.archdaily.com/889052/bialoleka-flat-all-arquitectura Clipboard Białołęka Flat / All Arquitectura Year: Projects Area: 39 m² Year Completion year of this architecture project Save this picture!© Piotr Krajewski+ 17Curated by Fernanda Castro Share CopyApartments•Warsaw, Poland “COPY” 2016 ArchDaily Photographs: Piotr Krajewski Manufacturers Brands with products used in this architecture project Photographs Architects: All Arquitectura Area Area of this architecture project Manufacturers: Bosch, Acor, ArticimaSave this picture!© Piotr KrajewskiRecommended ProductsDoorsLinvisibileLinvisibile Curved Hinged Door | AlbaDoorsLibartVertical Retracting Doors – Panora ViewPorcelain StonewareCeramiche KeopeCeramic Tiles – BackFiber Cements / CementsDuctal®Ductal® Cladding Panels (EU)Text description provided by the architects. Just after the practice participation at the Biennale of Architecture Kraków (2015), and with the intention of expand the office in Eastern Europe, an opportunity presents itself. Save this picture!© Piotr KrajewskiThe challenge, to redesign a small flat in the suburbs of the polish capital (Warsaw), this project as the first of the practice outside México.Save this picture!Isometric ViewSave this picture!Floor PlanLocated up north of the capital, in the district of Białołęka the interior design of a 39 sqm dwelling space. The place, first home of a young couple, that trough the design looks for reflect the vision of both.Save this picture!© Piotr KrajewskiBecause of the reduced spaces one of the keypoints was to design all the furniture, achieving an ambiance that optimizes the storage and work spaces, places like the living room, the dinning room and kitchen felt now integrated in one big, open and harmonius area, giving the essential comfort to the spaces removing physical barriers making the latter also unnecessary.Save this picture!© Piotr KrajewskiThe project is composed by colours and neutral textures, excluding some spots that highlight the finishings.Save this picture!© Piotr KrajewskiThe design process as experimentation, the outcome is an apartment that allow the play and multiple configurations, experimentation space and a manifest about the minimum housing.Save this picture!© Piotr KrajewskiProject gallerySee allShow lessArchitect’s Family Home & Studio / Bashirul Haq & AssociatesSelected ProjectsSeasonless House / Casos de CasasSelected ProjectsProject locationAddress:Białołęka, Warsaw, PolandLocation to be used only as a reference. It could indicate city/country but not exact address. Share CopyAbout this officeAll ArquitecturaOfficeFollowProductBrick#TagsProjectsBuilt ProjectsSelected ProjectsResidential ArchitectureHousingApartmentsWarsawPolandPublished on March 31, 2019Cite: “Białołęka Flat / All Arquitectura” [Białołęka Flat / All Arquitectura] 30 Mar 2019. ArchDaily. Accessed 11 Jun 2021.
Advertisement 244 total views, 1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Who’s moving? New Fundraising Director appointments, & other news Julie Milnes joins Centrepoint as Director of FundraisingCentrepoint has announced Julie Milnes as the charity’s new Director of Fundraising. In a fundraising career spanning over 17 years, she has worked at a range of charities, including Teenage Cancer Trust, British Red Cross, Amnesty International and UNICEF UK. Centrepoint’s fundraising activity has expanded and diversified in recent years to include regular giving products such as Sponsor a Room, face-to-face fundraising, and flagship events like the Ultimate Pub Quiz and Sleep Out. Following the pandemic these events have moved online, with Sleep Out’s replacement, Stay:Up, challenging participants to stay awake all night to end youth homelessness. advertisement Sarah Woolnough joins Asthma UK & British Lung Foundation as CEOSarah Woolnough has started as Chief Executive at Asthma UK and the British Lung Foundation, replacing Kay Boycott. Woolnough joins from Cancer Research UK, where she was Executive Director of Policy, Information and Communications, as well as serving as a Trustee of MQ: Transforming Mental Health and the National Cancer Research Institute (NCRI). She has a wealth of experience in policy, influencing, and delivering social change, including a secondment to the Department of Health to co-write the National Cancer Strategy. She has built strong links with the academic community to fund high impact research throughout her career and has previously held Trustee roles at the Association of Medical Research Charities (AMRC), Action on Smoking and Health (ASH) and Bliss. We are thrilled to announce that @lizbonnin has today been elected as president of The Wildlife Trusts. Liz spends her time shining a light on environmental issues, and we’re delighted that she’s joining us at this critical time for the natural world ? https://t.co/l9DYn7mjLm pic.twitter.com/JMM7q6JJ2b— The Wildlife Trusts (@WildlifeTrusts) November 26, 2020Liz Bonnin appointed President of The Wildlife TrustsBroadcaster and biologist, Liz Bonnin has been elected as president of The Wildlife Trusts: the first woman to take the role. Bonnin is known for her documentaries including Drowning in Plastic, Galapagos, Wild Alaska and Blue Planet Live. At the charity, she will bechampioning The Wildlife Trusts’ new 30 by 30 vision to protect 30% of land and sea for nature by 2030. About Melanie May Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via www.thepurplepim.com. Claire Horton to leave Battersea Dogs & Cats Home in JanuaryBattersea Dogs & Cats Home has announced the departure of its long-time Chief Executive, Claire Horton CBE. After 11 years leading the world-famous animal charity, Horton is leaving Battersea to take up the role of Director General at The Commonwealth War Graves Commission. She joined Battersea as Chief Executive in March 2010 during its 150th year, and has see it secure continued year on year growth, increase its supporter base, quadruple its income, reposition the brand and invest in the expansion of its direct animal services. Other achievements under Horton’s tenure include the redevelopment of Battersea’s three sites to provide state-of-the-art kennels, cattery, and hospital facilities, an investment in volunteering that led to a quadrupling of volunteer numbers, and the delivery of behaviour change campaigns like, ‘Staffies, they’re softer than you think’ and ‘Rescue Is Our Favourite Breed’. Rebecca Jobson appointed Head of Fundraising at Zoë’s Place Baby HospiceZoë’s Place Baby Hospice has appointed Rebecca Jobson as Head of Fundraising. Jobson joins the Middlesbrough site of the charity from her previous role as Communications and Supporter Care Senior Manager at Alice House, an adult-only hospice based in Hartlepool, where she worked for thirteen years. During this time, she worked her way up from a position in admin to head up the fundraising team, and then moved across to the communications team. Louise McCathie joins NHS Charities Together as Director of FundraisingNHS Charities Together has announced the appointment of three Directors to join the Senior Leadership Team alongside Chief Executive, Ellie Orton, in January 2021. Louise McCathie, new Director of Fundraising, joins NHS Charities Together from Birmingham Women’s and Children’s NHS Foundation Trust, where she has been Director of Fundraising since 2009. New Director of Membership and Impact Richard Scarth is currently, Deputy Chief Executive at Royal Free Charity, and was Director of Operations for five years before being promoted to his current role earlier this year. Sarah Campion will be Director of External Affairs and Communications. She has over twenty years’ experience of delivering successful marketing and communications strategies for the likes of the NHS, Macmillan Cancer Support, Lambeth Council and most recently as Director of Engagement at national research charity, Fight for Sight. Tagged with: Recruitment / people Melanie May | 7 December 2020 | News Daryl Upsall International – Announcing a new Chief Executive of its Consulting Division, Emily Bracken https://t.co/a0As3y5KOD via @LinkedIn— Daryl Upsall (@darylupsall) November 24, 2020Emily Bracken appointed CEO of Daryl Upsall International – Consulting DivisionDaryl Upsall International – Consulting Division has a new Chief Executive: Emily Bracken. She leads the international team in providing consulting services to clients worldwide by providing practical, integrated support to help them build long-term fundraising income and sustainable organisational growth. Bracken had been with working with the company in consulting for the last 10 years and was previously the Deputy Chief Executive of the Consulting division and also the Director – Strategy & Analysis. Additionally, she has consulting experience at the international firms of Deloitte and Accenture involved supporting clients on planning their international and national expansion through business planning and feasibility studies for major international investments in infrastructure and other sectors.Daryl Upsall told UK Fundraising: “Over last decade Emily has proven herself as an excellent Senior International Consultant, Head of Strategy and Analysis and more recently Deputy CEO. She has led numerous projects for our international clients and presented at most of the major fundraising conferences around the world. After 20 years of founding and leading the consulting company I am proud to hand over to one of the smartest and capable next generation non-profit sector leaders.” AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Victoria Oyegunle appointed RNID first Diversity, Inclusion and Belonging ManagerRNID has appointed Victoria Oyegunle as its first Diversity, Inclusion and Belonging Manager. The new role is part of a commitment to its diversity strategy, announced earlier in the year to staff by Chief Executive, Mark Atkinson. Oyegunle comes to RNID from enei (Employers Network for Equality and Inclusion) where she was responsible for all aspects of equality and inclusion in the workplace including areas such as Unconscious Bias and Inclusive Leadership. She also worked for several years for Network Rail where she supported the executive team in diversity and inclusion matters and helped to develop a strategy for managers in Network Rail regarding menopause. Sarah Naismith appointed NWAA Director of Income Generation & EngagementThe North West Air Ambulance Charity (NWAA) has appointed Sarah Naismith as its new Director of Income Generation and Engagement. She joins after 17 years as Charity Director at the Manchester Foundation Trust Charity (MFTC), where she helped grow a fundraising appeal to build a new children’s hospital into an organisation raising money for the largest NHS Trust in the country. At NWAA Naismith will be responsible for developing and delivering NWAA’s income and engagement strategy, and will work across the teams to foster the charity’s focus on the supporters that enable the service to remain operational. Two new Directors and one new Head of Fundraising – and other recent charity recruitment news.
Twitter Previous articlePastor: Popular culture hinders evangelismNext articleBOYS SOCCER: Odessa High splits final two games at West Texas A&M Showcase admin Pinterest Local News Facebook WhatsApp Twitter WhatsApp By admin – January 20, 2018 Pinterest OAT022219 Tony Bennett 3.jpg Belmont Baptist Church, 806 N. Belmont Ave., has scheduled a fundraiser luncheon and church conference from noon to 2 p.m. Sunday.There will be a lasagna meal to benefit the young married adult group and all ministry teams will report. Donations will be accepted.For more information, call 432-332-0248.ON THE NET tinyurl.com/ybsuonxj Facebook Church fundraiser luncheon and conference